1) Appealing to a younger audience. Because I have no younger relations around me, I do not really know off the top of my head what books and designs appeal to younger children.
2) Another problem I face with this brief is that it asks for a complete reinvention of the book. Therefore it asks to be nothing alike its existing covers, it has to be fresh and new. This is frightening as my influences have to be drawn from my own themes and ideas!
3) The last problem I have with this brief is appealing to the parents of the children as well. I want to have some sort of complexity within the design so parents will pick it up to read to their children, and not think that it is too simplistic that their children won't learn anything.
To solve these problems, I aim going to...
1) The obvious answer to me is colour and simplicity, but to solve being unsure, I am going to take a look at the popular books for children and see what their book covers appear like and what they have in common.
2) To solve this it would be good to look at the ones that are already on the market so I know what to avoid. This also means I have free rein on what I can create. I could also choose key themes within the book and brainstorm from there?
3) To solve this I am going to stray very far from my usual designs and be very experimental, since this brief is very unfamiliar to me, I want to be able to try something new whilst I have the chance!
I will be communicating the themes/moods/ideas of...
1) Crime. This is the main genre of the book, I want this to be clear from the cover.
2) Excitement. Children won't go anywhere near a book that is plain and boring, I need to be creative, think more broadly!
3) Bravery. The book embodies this theme, perhaps I can involve this somehow on the cover as well? Through colour? Through line work?
2) Excitement. Children won't go anywhere near a book that is plain and boring, I need to be creative, think more broadly!
3) Bravery. The book embodies this theme, perhaps I can involve this somehow on the cover as well? Through colour? Through line work?
This will be to an audience of...
1) Young, inquisitive children/teens. This is the author's target market, so I will also cater to this demographic.
2) Parents. I would like for parents to want to pick up the book as much as their child would! They have the final say, so hopefully I can appeal to them as well.
3) Anyone who loves a good mystery. Harry Potter is marketed as a children's book, but I have reread it over the last few years and I am well out of that age bracket. Therefore I hope I can intrigue other older generations to have a read as well!
2) Parents. I would like for parents to want to pick up the book as much as their child would! They have the final say, so hopefully I can appeal to them as well.
3) Anyone who loves a good mystery. Harry Potter is marketed as a children's book, but I have reread it over the last few years and I am well out of that age bracket. Therefore I hope I can intrigue other older generations to have a read as well!
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