The next ident I came across from E4 was also a stop motion, however was more similar to a time lapse. It consists of the E4 logo which is dominant throughout, however there is a ball of ice on top of it which slowly melts to release another E4 logo which was locked inside when the ice was hard.
I feel like this ident in particular is a perfect example of a time filler since there really is no narrative and is involves the viewer practically watching ice melt.
I feel like this ident in particular is a perfect example of a time filler since there really is no narrative and is involves the viewer practically watching ice melt.
I think this is an interesting route for animation as it involves something that is vital for everyone yet is in itself, already animate if you think about it. I think this process for water/ice would have been tricky and if I were to do something along the lines of it, because already the idea of ice melting has been done so i'm not sure what else I could manipulate to time lapse. But I really like its style and concept, something that is simple but equally as effective.
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