Since talking with Mike and receiving a lot of feedback with my rationale and talking with peers, I began to brainstorm all the ideas that had been given to me, and tried to expand upon them to see where I could go from here.
I ended up with a lot of options which sometimes feels like I have no specific route to go down, but this time it felt like I could seize many opportunities. I highlighted the ones I really liked, these being several 30 second animations, road safety adverts and perhaps using humour to promote a serious topic? I narrowed it down to these three ideas which in theory could come together as one.
However, because I feel like the path I want to go down is getting narrower, I can now start to look at animations in my topic of interest, such as real road safety campaigns and animations! This way, I can see what is already out there and if there is a gap in the market for my work.
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