Saturday, 4 February 2017

Extended Practice: Final Animatics

These are my animatics for the three animations that I am going to attempt to make. I kept them relatively simple because there are a lot of components to make and a lot of scenes to keep up with. I hope that I will be able to reuse some of them, which I think that I will so that should help me with some time saving.


Texting and Driving Animation Treatment:

This advert is vibrant and loud, as it illustrates the connotations and negative effects of drink driving, the one road safety law which is neglected the most. Though a well known offence, it is still a common practice among many drivers, new and experiences, hence why I wanted to include it as one of my animated adverts.

In the animation, the driver who is the same character in all of the adverts has had too much to drink. Through particular sequences, the audiences can tell that their eye sight is severely effected. They cannot see the road clearly, or any road signs in the distance, and therefore when attempting to get a better view at a sign across the road, due to their impaired vision, they end up in a collision.


Using No Headlights Animation Treatment:

This animation is an example of what happens when a road user does not only use their lights ineffectively, but does not use them at all. This is another extremely dangerous way of causing accidents, especially during the night time, therefore I wanted to highlight it as it gets less media coverage than the other two topics I chose.

The animation is set at night time to emphasise the true need of lights when driving.The driver sets off waving goodbye to his family before making his way across the town without alerting any pedestrians or other road users of his presence. Because of this, when the driver stops at a traffic light, the road user behind him cannot see him after turning a corner, because he has no lights on and it is very dark outside.This means that the second road user crashes into the back of the protagonist as he failed to use his car lights appropriately.


Texting & Driving Animation Treatment:

This advert highlights in particular a very important and relevant subject today, texting and driving. With the new rules earning you 6 points on your driving license if you are caught with your phone whilst driving, I thought it would make perfect sense to include this topic in one of my three animated adverts to raise awareness on the different areas of road safety.

The narrative of this advert is very short and simple. The driver of the vehicle already opens up the advert by being distracted by his phone. Throughout his drive he continuously picks up his phone to reply to his text messages, which eventually provokes him into running a red light as he is so focussed on his phone. Inevitably, running a red light means that he misses the car turning into the road on his right, and therefore results in a car collision.

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